Organizing for Martech: Re-examining Modern Marketing

Many organizations are struggling to optimize their staffing and skills to compete in a rapidly changing marketing world. What worked yesterday in marketing and technology may not work today – or tomorrow. With the rapid infusion of technology into the marketing organization, tensions between… Please visit Search Engine Land for the full article.

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Eight strategies to inspire your team to work smarter

Teams don’t just magically feel inspired, or suddenly develop a poor culture where people are not motivated. I am always amazed at managers who blame their teams for their poor mood, poor output and lack of initiative. It starts at the top. Strategies to inspire your people 1. Do a big SWOT of new technology […]

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Don’t get hung up on purpose

“We’re going to need a bigger boat” has become my mantra around purpose lately. Because, while purpose is imperative, it has limits and today is groaning under the weight of expectations. Over lunch with friend and colleague Kate Messenger of Meme Partners in Sydney a few weeks ago, we spent some time delving into what […]

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Melbourne startup Airly launches on-demand private jet flights to make luxury travel affordable

Melbourne-based travel booking startup Airly is on a mission to make luxury jet-setting affordable, signing up more than 200 members to its on-demand private jet platform Jetshare within one week of launching. The membership-based startup claims it can save customers 75% on selected private jet flights, with the Jetshare app offering travellers access to seats or […]

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