Commonwealth Bank reports $9 billion profit … Pizza wars reheat as Domino’s offers 10,001 freebies … Chip brand Cheetos moves into fine dining

By Dominic Powell and Emma Koehn. 

The Commonwealth Bank of Australia has reported a full year financial profit bump of 4.6%, with its top line profit coming in at $9.88 billion as the bank continues to deal with the money laundering allegations scandal this week. 

The bank revealed yesterday senior officials would have their bonuses slashed, but today chief executive Ian Narev said CBA’s  performance this year “has again contributed to the financial wellbeing of our customers, shareholders, our people and the Australian economy”.

Free pizza as competitors fight it out

Another salvo has been fired in Australia’s pizza wars, with Domino’s today putting together a cheeky response to Pizza Hut’s recent offer to give away 10,000 free pizzas.

Just days after Pizza Hut announced its giveaway, which was in response to the news that Domino’s would be axing the margherita from most of its menus, Domino’s has gone literally one better, declaring it will give away 10,001 free pizzas from its new menu range over the weekend.

“We are giving 10,001 customers the chance to find their new favourite pizza by trying one of our new premium pizzas for free,” Domino’s chief executive for Australia and New Zealand Nick Knight told The Gladstone Observer.

“You don’t have to queue up outside our stores to be able to receive your free pizza; Domino’s likes to make our customer’s lives easier, so without leaving the comfort of your own home, you can download a code online to enjoy this giveaway.”

“Cheetos-heavy menu” for New York pop-up

Fine diners in New York will soon be in for a treat, with cheese-based chip brand Cheetos planning to open a pop-up restaurant there his month, reports Ad Week 

‘The Spotted Cheetah’ will offer a menu full of cheesy products, including Cheetos tacos and even a Cheetos cheesecake.

The marketing team have brought US celebrity chef Anne Burrell on board, and say they have been inspired by Cheetos fans when creating the finer details of the project, which included developing Cheetos cookies, Sweetos.

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